SEBASTIAN
DARE DEVIL DIVAS
WHAT
Sebastian Professional is a fashion-forward, high-end brand of hair styling and treatment products. Sebastian introduces new products and trains their salon crews through exclusive Trend Vision shows and workshops. An artist or musician is chosen as a style icon for inspiration each season.
HOW
Maja Ivarsson is a Swedish singer and lead vocalist for The Sounds. Her tattoo of Modesty Blaise, the cartoon heroine created by Peter O'Donnell and Jim Holdaway, was the inspiration for the show Dare Devil Divas. CAFE OPEN developed the complete visual style and user experience for this event with on and off stage visuals, tattoo-like stamps, animation and video (VJ).